Animal rights activists slam ZuGoPet dog car harnesses
Animals rights activists have slammed an American company that manufactures special car seat harnesses for small dogs.
ZuGoPet's promotional videos show cute silky terriers, a dachshund and a cocker spaniel strapped to the back seat.
They also show crash test dummy pooches being thrown forward in smash when they aren't restrained to make the case for their pet restraints.
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This dachshund looks a little concerned strapped in like a sausage to the back seat of a car
However, New Zealand's Society for the Prevention of Cruelty to Animals isn't impressed.
'It's not comfortable for the dog, it's not safe for the dog and you'll probably find that they'll be panicking,' the group's Auckland-based head vet Jessica Beer told Fairfax Media's Stuff website.
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Share'They have different body shapes, they would be quite stressed by using it.
'I've been cringing every time I see it come up on social media.'
This silky terrier in a harness has sparked a warning from New Zealand animal activists
The American-based ZuGoPet company has a harness catering for this little cocker spaniel
When you're a little terrier strapped to the back seat of a car, you're a controversy magnet
She has a particular issue with the 'Rocketeer Pack' product which meets American safety standards.
The vet advised pet owners to transport their fury loved ones in a pen or in a less restrictive restraint in the back seat of the car.
However, she likened dogs to children when it comes to being used to long-distance travel.
'They can get scared, they can get sick. They can probably go through the same emotions as a kid would, so cater for their emotional requirements, just as you would a with a kid,' she said.
This pooch perhaps isn't so pampered pressed to the back seat of a moving car in a restraint
The American ZuGoPet company shows a dummy dog in a crash test to make a point on safety
This little terrier strapped into an American dog restraint features on a ZuGoPet video
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